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Chai pe Charcha with BrandWagon_2

Chai pe Charcha with BrandWagon

Weekends are all about downtime. After a week full of work to meet deadlines, everybody needs some breather to relax and recuperate. From watching a favourite web series to planning a vacation, weekends are designated as family and me time. Pradeep Gulipalli, co-founder and chief executive (India), Tiger Analytics, talks to BrandWagon Online about his weekends, favourite vacation destination and more.Continue reading this story with Financial Express premium subscriptionSubscribe NowAlready a subscriber? Sign in

What is the one thing you like to do when not working?

Chai pe Charcha with BrandWagon_2

How do you spend your weekends?

I try not to work on weekends, except for the household chores we all have to handle. Beyond that, I try to slow down significantly – a family breakfast at our favourite restaurant, reading a book from my ever-growing stash, a siesta on my couch, or catching up with friends and family – this is the theme of my weekends.

What are your favourite gadgets?

I’m not much of a gadget person. Besides my work laptop, I don’t spend much time on gadgets. I had my fair share of experiments with various smart gadgets, but I’ve always come back to my scribble pad or the paperback.

Given an option to choose another career, what would it be?

I’d be a mountaineer. Hiking and climbing are akin to meditation. They teach you patience and persistence. You learn gratitude and stay grounded.

Which is your favourite vacation spot?

My favourite vacations are often in the mountains. Whether it be my ancestral village in Orissa’s eastern ghats, the national parks of India’s western ghats, or the long treks in the Himalayas, the mountains have a calling.

A TV show, a movie, and an ad campaign you highly recommend watching.

I recently stumbled upon ‘Raja Rasoi Aur Anya Kahaniyan’ – a wonderfully narrated history of our culinary heritage that left me awe-inspired about the foods in our kitchens and the beautiful stories behind them.

I love Hrishikesh Mukherjee’s 1970s slice-of-life movies, from Chupke Chupke to Gol Maal.

I admire the ‘Hamara Bajaj’ ad campaign – beyond the product, and maybe inadvertently, the ‘Buland Bharat ki Buland Tasveer’ jingle ignited a certain pride and optimism in the kids of that generation.

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